New Aims and Procedures in Consumer Education
by Henry Harap & James E. Mendenhall - 1945
Consumer education is a part of the program of education for living. It aims to raise the level of individual and family living by a study of the important personal and social problems involved in choosing, buying, and using goods and services. Consumer education is a part of a consumer movement, the primary objective of which is to attain the highest possible level of living for all consumers.
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