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Obstacles, Challenges, and Potential: Envisioning the Future by Gretchen Schwarz - 2005Media literacy has all the problems of a young field—becoming visible in the academic world, acquiring credibility among educators and others, developing a strong research base, and finding funding. Scholars and practitioners of media literacy come from diverse disciplines and advocate diverse points of view regarding the purposes and methods of media literacy. Teacher certification in media literacy is rare, almost nonexistent. Implementing media literacy in the schools is especially challenging in the United States, a large, diverse, and educationally isolated country in which curriculum traditionally has not been centralized and in which popular arts have not been taken seriously (Kubey, 1998). In this final chapter, we examine some of the major obstacles and issues that face media literacy educators, and we speculate about the future.To view the full-text for this article you must be signed-in with the appropriate membership. Please review your options below: | This article originally appeared as NSSE Yearbook Vol 104. No. 1. |
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- Gretchen Schwarz
Oklahoma State University
E-mail Author
GRETCHEN SCHWARZ is a Professor in the School of Teaching and Curriculum Leadership of Oklahoma State University.
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