Obstacles, Challenges, and Potential: Envisioning the Future


by Gretchen Schwarz ó 2005

Media literacy has all the problems of a young fieldóbecoming visible in the academic world, acquiring credibility among educators and others, developing a strong research base, and finding funding. Scholars and practitioners of media literacy come from diverse disciplines and advocate diverse points of view regarding the purposes and methods of media literacy. Teacher certification in media literacy is rare, almost nonexistent. Implementing media literacy in the schools is especially challenging in the United States, a large, diverse, and educationally isolated country in which curriculum traditionally has not been centralized and in which popular arts have not been taken seriously (Kubey, 1998). In this final chapter, we examine some of the major obstacles and issues that face media literacy educators, and we speculate about the future.


To view the full-text for this article you must be signed-in with the appropropriate membership. Please review your options below:

Sign-in
Email:
Password:
Store a cookie on my computer that will allow me to skip this sign-in in the future.
Send me my password -- I can't remember it
 
Purchase this Article
Purchase Obstacles, Challenges, and Potential: Envisioning the Future
Individual-Resource passes allow you to purchase access to resources one resource at a time. There are no recurring fees.
$12
Become a Member
Online Access
With this membership you receive online access to all of TCRecord's content. The introductory rate of $25 is available for a limited time.
$25
Print and Online Access
With this membership you receive the print journal and free online access to all of TCRecord's content.
$210


This article originally appeared as NSSE Yearbook Vol 104. No. 1.


Cite This Article as: Teachers College Record Volume 107 Number 13, 2005, p. 229-250
http://www.tcrecord.org ID Number: 18553, Date Accessed: 10/18/2017 3:38:34 AM

Purchase Reprint Rights for this article or review